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Electrifying Movies
New Electrifying Movies
by Tore Frandsen
May 13, 2024

DirecTore Frandsen thwarts iconic Hollywood moments with three new films for ITV's Volkswagen idents, Electifying Movies.

From a superhero on the cusp of teleporting into a futuristic new world, to a secret agent painstakingly manoeuvring through a maze of lasers, each film plays into the tropes of Hollywood clichés and storytelling.

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“I wanted to create a truly cinematic universe that spared absolutely no detail, because without believability, the humour falls apart. From the intricacies of set design to getting the most emotionally intense performance from our actors, our filmic world had to replicate those Hollywood studios - and in only 15 seconds!” — Tore Frandsen.

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The films share a climactic build up where the tension is all of a sudden thwarted; someone quite literally pulls the plug on the electricity to charge their Volkswagen, and our comic hero comes crashing back down into reality.

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A peak behind the scenes...

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C Prinz on tension, reclamation, and the subconscious.
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#NameTheBias for Ethnicity Pay Gap Day
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In conversation with Sharif Abdel Mawla
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Ocean On Fire, Sandra Winther's film for our blue planet
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BTS
Cataclaws for LEGO
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BTS
Coachtopia, directed by C Prinz
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Tore Frandsen's A Waste Of Life at BIFF 2024
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Jonas Bang at the Danish Institute of Rome